Filipino Beats, Global Style
OXGN brings budots to Philippine streetwear with The Final Round.
Words Jewel Chuaunsu
Photos courtesy of OXGN
August 25, 2026
OXGN’s The Final Round
OXGN is putting Filipino street culture center stage with The Final Round, its newest 2026 campaign. Inspired by music, movement, and streetwear, OXGN creates accessible fashion for young people drawn to underground sounds and creative scenes.
The campaign kicks off with an original budots x hip-hop fusion track developed with international DJs SGAMO and Jarreau Vandal. Drawing from the legacy of budots pioneer DJ Love and the genre’s roots in Davao, the collaboration brings a distinctly Filipino sound into conversation with contemporary global hip-hop.
With “Local Sound. Global Recognition. Streetwear Expression.” as its banner, The Final Round follows the energy of street culture from the dance floor to the streets and into OXGN’s latest collection.
OXGN’s The Final Round
“We wanted to show that Filipino streetwear can stand confidently beside global style movements while still staying close to the people it was made for. The collection takes AMEKAJI inspiration and translates it through OXGN’s local lens. Creating fashion and merchandise that feel elevated, relevant, and competitive on a global scale, but still reachable for young Filipinos,” shared Cathleen Cotioco, Brand Director of OXGN.
OXGN’s latest collection taps into the high-energy, street-ready, and quirky style of budots, the Filipino techno-inspired dance phenomenon. Washed cargo, relaxed-fit, and wide-leg jeans come in stretchy denim for easy movement. Balance the oversized, baggy jeans with a ruched crop top or graphic short tee. Mesh T-shirts and quarter-zip pullovers blend sporty fits with an edgy, urban feel.
OXGN’s The Final Round
The Amekaji influence also runs strong throughout the collection. This Japanese fashion style adapts and refines classic, rugged American menswear. Key pieces include a denim jacket with metal hardware for men and a boxy denim jacket with turn-up sleeve details for women. The latter pairs easily with wide-leg jeans featuring a turn-up hem. A zip-up cropped denim shirt, paired with a denim bubble skirt, brings a playful take on Japanese street fashion, while T-shirts with fun, Japanese-inspired prints round out the collection.
Relaxed proportions, camouflage elements, and tactile fabrics shape the men’s and women’s pieces, giving the collection a balance of utility and contemporary streetwear appeal. Designed with the everyday urbanite in mind, prices start at PHP 899.00.
The campaign comes to life through a performance-led film that sets the soundtrack and visuals of The Final Round. New items will be released gradually as three collection drops are scheduled for August, September, and October.
