New Fendi Casa Showroom
Fendi Casa opens its first showroom in Metro Manila.
Image courtesy of Fendi Casa.
January 30, 2023
Furniture set-up at the Fendi Casa showroom in Manila
Fendi Casa announces the opening of its first showroom in Metro Manila, in partnership with Focus Global Inc., the renowned interior and home lifestyle retailer in the Philippines, Singapore, and Malaysia. The store opened in October 2022 at 10F Twenty-Four Seven McKinley, 24th Street corner 7th Avenue Mckinley Parkway, in the heart of Bonifacio Global City, Taguig’s financial and lifestyle district.
(First picture) Stella Chua, Alberto Da Passano, Cathy Belizario, Holly Quiec. (Second picture) Loli Sy, Milo Vazquez, Mariel Vazquez, Keena Vazquez, Alberto Da Passano, Jhoanna Dorillo.
Showcased in a dedicated space of 220 square-meters, the new Fendi Casa collection is strategically displayed to create a masterful and immersive experience, uniting fashion, architecture, craftsmanship and design.
Fendi’s iconic codes and signature features endow the space with an elegant grandeur enshrined in a masterful interplay of solids and voids, light and shadows, contrasting materials and elegant details.
The distinctive motifs of the Mason are also amplified in the arches, reflecting the emblematic sequence of the Palazzo Fendi in Rome, FF and Karligraphy logos, Pequin stripes and meticulous tailoring, all echoed through the collection.
Seven rooms, in a game of mix and match of colors, materials and inspirations, present the iconic pieces of the new collection, all designed by a community of established international designers and architects, selected by Silvia Venturini Fendi, who will contribute with their own take on the iconic Fendi values.
Among the featured pieces are atelier oi’s Fun Fendi seating system, Marcel Wanders Studio’s Five sofa and armchairs, Toan Nguyen’s Marrakesh coffee tables and Sandia sofa and armchairs, as well as the Ford dining table and Doyle chairs, both designed by Fendi Casa Design Studio, and Thierry Lemaire’s Parsifal sofa and armchairs.
Fendi Casa’s presence in the Philippines, through the exclusive distribution by Focus Global Inc., marks another important step in the strategic expansion of Fendi Casa embarked upon by Fendi and Design Holding in 2021 as part of the Fashion Furniture Design (FF Design) joint venture.
“In the new FENDI Casa line, beauty finds its purpose in objects with the highest craftsmanship. This is our idea of interior design: elegant and light, classic yet innovative.”
– Silvia Venturini Fendi
