Travel Seaside With Vespa in Paraggi Bay
Zoom into summer with Vespa's seaside takeover in Paraggi Bay. Here scooters and sea breezes mix and cocktails channel classic Vespa vibes
Words Mika Reyes
Photos courtesy of Vespa
July 22, 2024
Ah, Paraggi Bay—where the azure waters kiss the golden shores, and the Mediterranean sun drapes you in warmth as you sip on your spritz. Now, imagine this dreamy scenario, but with a twist of Italian flair: Vespa-by-the-Sea. Yes, Vespa has taken over Paraggi Bay’s Bagni Bosetti, and it’s as fabulous as it sounds.
Nestled between the picturesque Santa Margherita Ligure and the iconic Portofino, Paraggi Bay is your new playground. Picture this: you’re surrounded by oak and olive trees, maritime pines, and a sea so turquoise it could make a gemstone jealous. Here, Vespa has crafted a chic seaside sanctuary, complete with their signature flair. Think sun beds, parasols, and beach towels all emblazoned with the Vespa logo in elegant hues of ancient white, ginger root, and rosemary.
But it doesn’t stop there. They’ve even silkscreened Vespa logos onto glasses, trays, and yes, even SUP boards. It’s as if you’ve plunged not only into the Ligurian Sea but into the very heart of the Vespa universe. And, who wouldn’t want that?
The scent of gardenias from nearby villas mingles with the fragrant basil and thyme from the wooded paths of the Portofino Regional Nature Park. As you lounge, you’ll find your gaze drawn to the discreet Vespa takeover, strategically positioned to offer an unparalleled view of the sea. This isn’t just a holiday moment; it’s an experience, a Vespa-infused immersion into the wild beauty of Paraggi Bay.
For those who crave a dash of adventure, take provincial A-road 227. This route, perfect for a Vespa ride, connects Rapallo to Portofino and leads straight to this coastal gem. Feel the wind in your hair and the thrill of freedom as you zoom along this scenic road. It's like starring in your own Italian road movie, minus the paparazzi (unless you bring your own, of course).
Now, let’s talk cocktails. Vespa has teamed up with Cova Montenapoleone to bring you a cocktail list that’s as stylish as the scooters themselves. Enjoy a 50 Special, a Primavera, a Gran Turismo, a Sprint, or the tantalizing Vespa Sour. These drinks, named after iconic Vespa models, are served from aperitif time onwards at a chic terrace that practically plunges into the sea. Sip, savor, and soak in the uniquely carefree atmosphere.
This Vespa-by-the-Sea experience isn’t just about lounging and sipping cocktails, though it does sound divine. It’s about embracing a spirit of freedom and joie de vivre. It’s a celebration of everything Vespa stands for—adventure, style, and an unyielding zest for life.
The grand opening on July 6th was a beach party like no other. Music, laughter, and an air of effortless style marked the occasion, with special guests and friends joining the festivities. It was a true Vespa celebration, one that set the tone for a summer of chic seaside escapades.
So, pack your bags, don your most stylish beachwear, and get ready to travel seaside with Vespa in Paraggi Bay. It’s not just a trip; it’s an experience that promises to be as unforgettable as the iconic scooter itself.
Vespa awaits. And remember life’s a journey—enjoy the ride.
