Take a Look at Allbirds, the Eco-Conscious Sneakers Taking New Zealand—and Now the Philippines—By Storm
Ask yourself, “Are your steps making a difference?” With Allbirds, the answer is an unequivocal yes
Words Mika Reyes
Photos by Primer Group
December 3, 2024
If there’s one thing that modern footwear enthusiasts can’t get enough of, it’s the perfect balance between comfort, style, and sustainability. Allbirds, the eco-conscious sneaker brand that has made waves globally and has finally touched down in the Philippines. Dubbed “The World’s Most Comfortable Shoes” by Time Magazine, Allbirds has soared from its roots in New Zealand and the United States to establish itself in some of the metro’s most iconic malls.
From the Land Down Under to Your Feet
Known for their commitment to innovation and sustainability, Allbirds has dedicated their entire brand to saving Mother Earth. Each pair is crafted with precision, combining functionality and eco-friendliness. With their B Corp certification, Allbirds holds itself accountable to rigorous social and environmental standards, setting the gold standard for brands looking to make a positive impact.
What’s the secret to their success? It’s the thoughtful materials: merino wool, sugarcane, and eucalyptus, to name a few. These elements not only make the sneakers lightweight and sturdy but also whisper a promise of walking lighter—both on your feet and on the planet.
A Home in the Metro
Allbirds’ debut in the Philippines has made waves across the local fashion and sustainability scenes. You can now find these coveted sneakers at some of the most popular shopping destinations:
Mall of Asia, Level 2 North Entertainment Mall
SM Megamall, Level 3 Mega Fashion Hall
Shangri-La Plaza Mall, Level 2 Main Wing
And if you’re more of a homebody, fret not—you can shop Allbirds online at allbirds.com.ph. With additional availability in Res|Toe|Run, Bratpack, R.O.X., and The Travel Club+ stores nationwide, there’s no excuse not to snag your pair.
The Flock Gathers
To celebrate their arrival, Allbirds hosted a festive launch at their SM Mall of Asia store. Filipino fans, dubbed “the flock,” gathered for an afternoon of drinks, bites, and an up-close introduction to the brand’s ethos. Ruth Sanchez, Brand Manager for Allbirds PH, emphasized the brand’s mission to merge comfort with sustainability. Celebrities like Enzo Pineda and Erika Kristensen also sang praises for the sneakers, spotlighting their durability and versatility.
The event was a harmonious blend of style and purpose, proving that the Allbirds flock is something we all want to be part of.
Walk the Talk
Whether you’re looking to upgrade your daily essentials or invest in a pair that aligns with your values, Allbirds has you covered. These sneakers are not just about looking good—they’re about doing good for the planet.
It’s time to flock to your nearest Allbirds store and experience the blend of ultra-comfy design and sustainable innovation for yourself. Follow @allbirds_ph on Instagram and TikTok, or head to their official website for the latest updates and releases.
