“The ArteFino Resort Pop Up aims to inspire a love for local which can be injected into your contemporary lifestyle.”

Text and images courtesy of Artefino
March 22, 2023

Every ArteFino trade fair is distinguished by the concept of “shopping with a purpose,” and this ethos is by and large rooted on the HeArteFino Foundation. From the time the artisanal community was first established in 2017, founders Marimel Francisco, Mita Rufino, Maritess Pineda, Susie Quiros, and Cedie Vargas agreed that community, purpose and circularity would be the heart, soul, essence, and raison d’etre behind every ArteFino trade fair.

This March 23 - 26, the North Court of the Power Plant Mall will be transformed into a festive summer oasis filled with handpicked fashion, body care, and home finds that inspire 365 days of sunshine. 

“LOCA FOR LOCAL: A NOD TO TROPICAL LIFE AND STYLE” brings forth a stylish display of the Philippine’s forever resort or summer season. The founders of ARTEFINO, Marimel Francisco, Mita Rufino, Maritess Pineda, Susie Quiros, and Cedie Vargas, shares that at any given time, “It’s practically summer all year round in the Philippines, except for a few months of rain. You can plan a trip to any of our beautiful beaches. For us, summer isn’t just a season. It’s a lifestyle.”

Tropical resort living is characteristic of Philippine culture. The ARTEFINO team emphasizes, “Whether you are staying at home or exploring new destinations, that sense of being on vacation is always within reach.” It’s this mindset that informs how local makers and artisans craft their unique design narratives through colors, prints, patterns and textures. It also inspires weather resistant workmanship, techniques and materials of choice.

Marimel expounds, “The need to stay cool and wear breathable and lightweight garments become necessary.” And because the warm climate in the tropics is almost a year-round occurrence, versatility also factors into the aesthetic inclinations of local fashion, design and wellness brands.

The archipelago enjoys tropical weather all year round putting the local design and craft community at an advantage especially when it comes to creating pieces for resort or summer living. Weaving techniques of lightweight, tropical fabrics from all over the Philippines are, without doubt, unparalleled. The same goes for design executions on accessories and home accouterments that reverberate with coastal chicness.

Marimel furthers, “The ArteFino Resort Pop Up aims to inspire a love for local which can be injected into your contemporary lifestyle. During this limited, four-day thematic event, we invite you to discover a tropical trove filled with elevated casual pieces from different brands. There is also a curated selection of home products as well as body care items. From filling your days with resort fashion to transforming your tropical home, our special summer curation has got you covered.”

 ARTEFINO RESORT POP UP will run from March 23-26, 2023 at the North Court of the Power Plant Mall. For more information and updates, follow us on @artefinoph.