LG Blends Art, Tech, and Heritage with New Gen OLED & QNED TV
In celebration of LG’s 12 years of OLED excellence, the brand partnered with digital artist Isaiah Cacnio for the “Fragments” exhibit at the National Museum of Natural History.
Words Felicity Anne Castor
Photos courtesy of LG Philippines
August 7, 2025
Art, technology, and cultural heritage converged at the launch of LG’s new generation of OLED and QNED TVs, held in tandem with ‘Fragments,’ an immersive art exhibit by digital and motion graphics artist Isaiah Cacnio. The event coincided with the Philippines’ 127th Independence Day celebration.
Fragments
‘Fragments’ draws from Philippine geology, capturing the mystifying movements, shifts, and turns of natural forms. The three artworks titled ‘Where Fire Begins,’ ‘Stories in Stone,’ and ‘What Breaks, Flows’ are triptychs inspired by fractals and ancient rock formations, created using mathematical formulas. As the first digital artist to exhibit at the National Museum, Isaiah Cacnio highlighted the steady and unseen changes that begin from within.
“This land wasn't born from a single origin. It came together through drifting pieces, volcanic collisions, and the quiet persistence of transformation,” he shared.
LG and the National Museum
As part of its commitment to preserving Filipino culture and heritage, LG donated ₱500,000 worth of display technology, including TVs, LG StanbyME units, and monitors, to the National Museum of Natural History.
LG Philippines Managing Director Nakhyun Seong reflected on the brand’s mission to make lives better through meaningful partnerships and the honor of celebrating the event surrounded by the beauty of Philippine biodiversity.
“As a world-leading Korean brand, LG will continue to help make Filipino lives better, blending global technology with local culture, championing nation-building, and helping preserve the Philippines’ rich natural heritage and biodiversity,” said Seong.
LG Product Director for Media Solutions Yongwoo Park emphasized the brand’s interpretation of AI as “Affectionate Intelligence” and the philosophy behind its Smart Life Solutions.
“We don’t just build smart TVs. We build experiences that are warm, personal, and intuitive,” he shared.
Director-General Jeremy Barns, CESO III of the National Museum of the Philippines, expressed gratitude to LG and highlighted the enhanced viewing experience the partnership would bring to museum visitors.
“We are increasingly expected to be dynamic, engaging, and responsive, places where knowledge is not only preserved but brought vividly to life, often with the help of multimedia visuals and presentations.”
LG OLED AI TV Features
LG Philippines Product Manager for TV Natasha Morano and Marketing Communications Manager AG Constantino presented the cutting-edge features of LG’s new OLED AI TVs.
A standout innovation is the AI Magic Remote with voice recognition, which allows the TVs to distinguish between users’ voices, eliminating the need to manually switch profiles. The TVs also offer customizable interfaces, rearrangeable apps, and personalized content recommendations tailored to individual preferences.
Actress and filmmaker Bela Padilla shared her seamless gaming experience with the LG OLED C5, which features G-Sync compatibility, a 144Hz Variable Refresh Rate (VRR), ultra-fast 0.1ms Pixel Response Time, AMD FreeSync Premium, and ClearMR 9000 certification.
Meanwhile, volleyball star Mika Reyes highlighted the LG OLED B5’s AI Magic Remote and Multi View feature, which enables simultaneous streaming and multitasking, which is ideal for busy lifestyles.
Team Philippines Gilas Youth coach LA Tenorio described how he uses the LG QNED TV as a strategic tool during game reviews, praising its ability to capture even the subtlest movements on the court. He also noted its immersive display, which makes viewers feel as if they’re in the scene themselves.
LG’s art vision
In an interview, LG Product Director for Media Solutions Yongwoo Park shared the brand’s ongoing commitment to supporting the Philippine art scene. With Cacnio’s ‘Fragments,’ the goal of bridging art and innovation became the driving force behind the collaboration. By modernizing cultural spaces, LG hopes to deepen appreciation for contemporary Filipino digital art and enhance the museum-going experience, living up to its slogan: “Life’s Good.”
As a leading technology company, Park emphasized LG’s role in the global art scene through the LG OLED ART Initiative, where they collaborate with artists worldwide, including Refik Anadol, Steve Harrington, and Filipino creators like Cacnio. This initiative aims to create immersive, multisensory art experiences.
“In doing so, LG fosters deeper appreciation, broader access, and meaningful creative partnerships that help evolve the Filipino art scene into globally relevant, tech-infused experiences,” he said.
Beyond cutting-edge OLED AI TVs, these displays serve as digital canvases that unite art and technology. They bring justice to the country’s vibrant science, culture, and emotion, encouraging a deeper connection between audiences and the arts.
LG also revealed upcoming projects in support of the arts, including a potential partnership with the Cultural Center of the Philippines (CCP) to bring back this year’s 13 Artists Awards. The brand has committed to continued collaborations with institutions that share its values; a testament to its guiding principle: “We inspire art.”
