Going Crazy Over Collectibles? Check Out This Community For Collectors, By Collectors
Discover Toki, the Philippines' leading social commerce platform revolutionizing the collectibles market with a trusted community for enthusiasts, by enthusiasts
Words Mika Reyes
Photos courtesy of Toki
July 19, 2024
The passion for collectibles is growing by the day. That’s why one platform decided to start making waves and redefining the marketplace. Meet Toki, the Philippines’ pioneering social commerce platform designed exclusively for collectors, by collectors. With the surge in demand for community-based platforms, Toki has quickly established itself as a trusted and vibrant hub for enthusiasts.
Launched in November 2023, Toki has already captivated the hearts of over 70,000 users, authenticated an impressive 100,000 items—including more than 35,000 coveted sneakers—and facilitated more than 500 auctions. This rapid growth underscores the platform’s appeal and reliability. "We are thrilled with the overwhelming response from the collector community," beams Frederic Levy, Toki’s CEO and Co-founder. "Our goal has always been to create a trusted and engaging platform where collectors can connect, transact, and share their passion."
Toki’s success lies in its unwavering dedication to authenticity and security. The platform implements rigorous screening for sellers and a stringent verification process for every item sold, ensuring a secure environment for transactions. This commitment to quality and authenticity has earned Toki the trust and confidence of collectors nationwide. "As collectors, it’s crucial for us to have confidence in the sellers we engage with on the platform," emphasizes Zoe Ocampo, Toki’s Co-founder and Chief Product Officer. "We prioritize expanding into new categories where our trusted sellers can immediately begin listing their unique offerings."
Toki’s founders—Frederic Levy, Zoe Ocampo, and Jules Jurado—are former GCash executives and avid collectors themselves. Their shared passion for collectibles and deep understanding of the community's needs have driven Toki’s innovative approach. During a recent media gathering, they unveiled exciting plans to complement their digital platform with physical retail locations. This move aims to offer users a seamless O2O (online-to-offline) experience, combining the convenience of online transactions with the thrill of in-person discovery.
"Beyond revolutionizing the collectors’ journey, Toki is carving a path where each item tells a story, and every transaction fosters a deeper connection within our vibrant community," concludes Levy. "Our journey from being digital-first to blending physical presence marks the next chapter in redefining how collectors can enjoy their passion, both online and offline."
As Toki continues to grow and evolve, it remains committed to its mission: to create a trusted, engaging, and dynamic platform that celebrates the art of collecting. For collectors looking to buy, sell, and connect with like-minded enthusiasts, Toki is the ultimate destination. Join the community and experience the joy of collecting in a whole new way.
