Transform your eyewear into a bold fashion statement with Gen Z's latest obsession—customizable eyeglass charms that add personality to every frame.

Words Mika Reyes
Photos by Sunnies Face
November 28, 2024

What was once a purely functional accessory has now become the centerpiece of self-expression, and leading this charge are eyeglass charms. Yes, you read that right—tiny, colorful trinkets designed to adorn your specs. It's a trend as vibrant as it is charming, and Sunnies Studios is here to make sure you join the party in style.

This holiday season, Sunnies has unveiled its latest Taffy Collection, a line so sweet it’s practically edible (don’t eat it, though). Candy-colored frames in hues that will transport you straight to a nostalgic sugar rush? Check. But the real stars of the show are the magnetic Taffy Charms, which allow you to customize your glasses for every mood, vibe, or Instagram story. Forget about boring eyewear, this is maximalism at its finest.

Why Gen Z Is All Over This Trend?

For starters, Gen Z has mastered the art of personalization. They grew up customizing their Myspace profiles, curating their Spotify playlists, and now? They’re curating their eyewear. Taffy Charms tap into this innate need for individuality, offering a playful way to showcase personality. Feeling cute and bubbly? Snap on a charm. Need a more subdued look for that family dinner? Simply swap it out.

Plus, let’s talk practicality. These charms are magnetic, which means you can change them out faster than you can say, “Let me just find the right filter.” They’re the perfect mix of form and function—because why should practicality mean sacrificing style?

The Taffy Kit

Sunnies has gone full Santa’s workshop with their Taffy Kit, a bundle that would make even the most discerning Gen Z-er squeal with delight. For just P3,595, you get your pick of frames in the signature Taffy colorway, a pair of charms, and a Sunnies Flask for your matcha lattes. But that’s not all. The kit also comes with a dumpling pouch, a pocket mirror, and even some actual taffy candies because, why not?

This is definitely an experience wrapped up in a perfectly checkered holiday gift box that you don’t want to miss. (Yes, the box is so chic you’ll want to use it as decor.) And if you’re feeling extra generous—or just want to secure your spot as the best gift-giver ever—these kits make for the ultimate thoughtful gift.

At its core, this trend reflects something deeper: the blending of fashion and function. Glasses have always been a necessity for some, but now they’re also a canvas for creativity. It’s about reclaiming everyday objects and turning them into something joyful, personal, and undeniably you.

So, if you’re ready to jump on the charm train, head over to Sunnies Studios. After all, who says your eyes can’t have their own wardrobe?