By Art+ Magazine
September 19, 2024

FOCUS Art Fair, founded in 2017 under the direction of Sungmin Hong and Jungwon Lee, is an international art fair offering a platform for diverse and rising artists to bring their unique visions to life. Since its inception, FOCUS has hosted over 45 overseas exhibitions, spotlighting the voices of well-known names, top galleries, and young talents in some of the world’s most prestigious art spaces. From Paris, London, Porto, to New York, the Fair continues to serve as a catalyst redefining the global art scene by pushing the boundaries of sustainable, innovative, and contemporary art. 

From 10 - 13 October 2024, FOCUS Art Fair will present to our UK audience a refreshing new showcase of sustainability, equality, and innovation at the iconic Saatchi Gallery in London. Our dynamic exhibition space will feature well-known businesses such as LG Corporation, the South Korean electronics giant, and Roche Bobois, the French luxury furniture brand celebrated across the globe. Roche Bobois, as part of their collaboration with Chinese designer Jiang Qiong Er, will unveil their Bamboo Mood Collection at FOCUS London, inviting the viewer to step foot into Jiang’s artistic visions of simplicity and harmony as expressed through her contemporary spin on traditional Chinese aesthetics. Robuchon, a French luxury catering brand located in Chelsea, London, will furthermore feature as our Food and Beverage partner, delivering their sophisticated dining experience to FOCUS London. 

From our talented exhibitors, the viewer can expect to witness a mesmerizing amalgamation between the physical and digital worlds. Gore Gallery, exclusively presenting the solo show of Olivier Mourao — international artist featured in publications such as Architectural Digest — will be one of numerous galleries set to exhibit on the grounds of FOCUS Art Fair London. With equality as one of our central pillars, we cannot wait to spotlight the voices of our global partners One East Asia and NYC Culture Club, among many more, who aim to make art accessible to all — irrespective of race, gender, and class. 

As the last stop of our FOCUS Art Fair 2024 World Tour, we envisage FOCUS London to be an unforgettable experience into the future of art, where old perceptions are challenged and where new conversations are sparked. We are thrilled to welcome big-name brands, renowned artists, and inspiring thought leaders to take the stage, joining us as we pave the way towards a more equitable future for our shared ecosystem. Mark your calendars for 10 - 13 October, and don’t miss out on this highly-anticipated event!

FOCUS Art Fair London Dates and Opening Hours: 

Date: October 10 - 13, 2024 

Location: Saatchi Gallery, London, UK

Opening times: 

October 10th (Thurs) - 3pm to 6pm (Press & VVIP preview) October 10th (Thurs) - 6pm to 9pm (FOCUS VIP Night) October 11th (Fri) - 11am to 6pm (Public hours) 

October 11th (Fri) - 6pm to 9pm (Friday Lates) 

October 12th (Sat) - 11am to 6pm (Public hours) 

October 13th (Sun) - 10am to 5pm (Public hours) 

To stay up to date with our upcoming London Art Fair, please contact: michelle@focusartfair.net.